Personalization

The Persona theme offers several theme elements that automatically adapt to the website behavior of the visitor. The Persona theme analyses which products are visited, which products are placed in the shopping cart or wish list and makes recommendations based on this data. For example, the customer will be shown personalized content in various places on the webshop, which increases the chance of conversion and/or upselling.

The customer data and website behavior are not stored on external servers, but only in the visitor's browser via cookies. This way you are sure that you do not share privacy-sensitive data with third parties.

Recent Related Products

Activate a row of related products from products that have been viewed recently.

Related Cart Products

Activate a row with related products that were added to the shopping cart.

Related Wishlist Products

Activate a row with related wish list products.